The Clients You Say No To Define You

It was the summer of 2020, the world was in chaos, and honestly, so was my business. I had just launched my agency, a little scrappy venture fueled by caffeine and late-night brainstorming sessions.The thrill of landing my first client was unmatched-a feeling of validation, of finally making it. But as I sat in front […]
I Don’t Chase Virality — And I’m Winning

I used to spend hours scrolling through social media, watching videos go viral, thinking, “That could be me.” I’d dissect the posts like a mad scientist dissecting a frog-analyzing the timing, the captions, the soundtracks.I was obsessed with virality, chasing it like a junkie looking for their next high. but the more I chased, the […]
The Algorithm Doesn’t Owe You Anything

The moment you set out to build somthing-be it a business, a brand, or a community-you’re often met with a glimpse of the digital gods that control your fate. These gods come in the form of algorithms, those cryptic lines of code that dictate visibility, engagement, and ultimately, success. You’ve probably heard the mantra that […]
If It Feels Easy, You’re Probably Doing It Wrong

There’s this popular narrative floating around that success should feel effortless-like gliding through life on a skateboard down a smooth sidewalk. Everyone wants too believe in that fairytale where you wake up one morning, find your passion, hustle a bit, and boom: instant success. It’s tempting, isn’t it? But let me give you a hard […]
You Don’t Need More Tools — You Need More Truth

I used to think that the secret sauce to building my business was buried in the latest software updates or some shiny new tool popping up in my feed. Just like most driven entrepreneurs, I got sucked into the endless search for the next “must-have” gadget or app that promised to optimize my workflow or […]
Stop Trying to Be Unique. Start Being Useful.

I can’t help but chuckle whenever I stumble across another post about the endless pursuit of uniqueness in entrepreneurship. The clichés-a snowflake in a sea of sameness, be the one-of-a-kind unicorn-are everywhere, suffocating the fresh air of practical wisdom.Sure, we all want to stand out in a crowded marketplace. But what if I told you […]
I Used to Chase Clients. Now They Chase Me.

I remember the early days vividly. The hustle, the grind, the anxiety of not knowing where my next client was going to come from.It’s the phase we all go through-sending cold emails, networking like your life depends on it, attending every workshop and seminar. You name it, I did it. Except, for me, it felt […]
The First Business You Start Will Probably Suck (And That’s Fine)

You’re shining-eyed and bushy-tailed, scrolling through Instagram, and every other post is a success story. You see twenty-somethings raking in six figures from some revolutionary business idea, and you think, “why not me?” So, you dive headfirst into your first venture, maybe it’s a service, maybe it’s a product, but somewhere in the back of […]
Most People Don’t Build Businesses. They Build Traps.

Most people don’t build businesses; they build traps. Let’s sit wiht that for a moment because, when you really start to peel back the layers, it hits harder than a cold shower on a Sunday morning. I remember when I first stepped into the entrepreneurial arena. I had the bright eyes and an ambitious heart, […]
I Don’t Track Time — I Track Energy

You no that moment when you’re at a coffee shop, half a cappuccino in, staring at your screen while teh cursor blinks at you like a judgmental friend? That’s the face of procrastination, and trust me, I’ve worn it more times than I can count. It was during one of those sessions that a lightbulb […]